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Storytelling Strategy for Leaders & Companies

Create Market Gravity

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Why Storytelling Is a Business Advantage (Not a “Nice to Have”)
 

Story is not branding fluff.

Story is how humans decide what matters.

I’m a Storytelling Strategist and Executive Coach who helps leaders, founders, and teams articulate their message with clarity, confidence, and emotional precision—so when you speak, people lean in.


Because a well-told story doesn’t just inform. It silences the room.

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I’ve spent over 20 years studying, teaching, and applying narrative—from:

  • Film and screenwriting (NYU-trained)

  • Memoir and nonfiction

  • Executive communication and leadership

  • Marketing, PR, and audience growth
     

I’ve taught storytelling to:

  • Business leaders

  • Memoirists and founders

  • Coaches and creatives

  • Executive teams navigating change
     

And I’ve used it in the real world—growing a TikTok audience to 14,000 in 21 days using strategic narrative hooks that stop the scroll and create instant relevance.


The result? Messages that land.

Leaders who are remembered.

Teams that speak with one clear voice.


What I Help Companies Do

I work with organizations that want more than surface-level messaging. I help you:

Clarify your core narrative

  • What you stand for

  • Why it matters now

  • How to say it so people actually care


Transform leaders into compelling communicators

  • Executive presence without performative polish

  • Authentic authority instead of jargon

  • Confidence rooted in clarity, not scripts


Turn complexity into coherence

  • Distill big ideas into simple, powerful messages

  • Align internal and external communication

  • Create stories that scale across teams, platforms, and clients


Replace perfectionism with presence

  • Release the armor that blocks trust

  • Speak from conviction instead of control

  • Lead with courage, not over-explanation


My Approach: Strategy Meets Soul

 

I don’t “teach people what to say.”
I help them access what’s already true—and say it in a way that lands.

 

This work lives at the intersection of:

  • Strategic clarity (what works)

  • Emotional intelligence (what connects)

  • Story architecture (what holds attention)

I create brave, focused spaces where leaders and teams:

  • Practice real communication

  • Learn to navigate healthy conflict

  • Develop a shared language that builds trust

And yes—this includes executive coaching, woven directly into the storytelling work.

Because the story is the leadership.

 
Who This Is For

This service is ideal for:

  • Founders and executive teams

  • Companies in transition or growth

  • Organizations refining their brand voice

  • Leaders who need to speak clearly—in high-stakes moments

If your message feels scattered, muted, or overly polished…
If your team is smart but not aligned…
If you know your story matters but isn’t landing yet—

This work changes that.

Copyright © 2025 | Dawn Montefusco | All Rights Reserved.

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